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Adelaide Radio Ratings: GfK Survey 5

• Adelaide: Mix pushes further ahead, but Penbo & Will remain brekky #1

By Talon AdminPublished Aug 27, 2019
2 min read
David Penberthy and Will Goodings

Biggest movers

UP: Mix 102.3 +1.2
DOWN: Hit 107 -0.4

Mix 102.3 13.3%: This is the station’s equal second best result in 2019. Breakfast bounced back above 11%, but it remains the station’s equal second-lowest share in the past two years.

Fiveaa 11.0%: David Penberthy and Will Goodings continue to hover close to 14%. This survey they even managed to outrate their ABC Adelaide competition as that breakfast show dipped to 13.4%. The other strongest dayparts at the station are morning (13.6%) and evening (15.6%).

Nova 91.9 10.9%: While station share was steady on 10.9%, breakfast with Dylan & Hayley was up to 10.6% which is its best result and the station’s best breakfast return in close to two years. Station share is helped out by Kate, Tim and Marty holding at #1 in drive on 13.8%.

Cruise 1323 9.3%: This is the station’s best result this year and pushes the AM music station back above both the SCA FM brands. All dayparts except breakfast grew share this survey with afternoon the highest on weekdays with 10.6%. Cruise does well on weekends with 11.4% where it trails only sister station Mix 102.3.

5MMM 9.2%: Share edged higher by 0.3 while breakfast with Roo and Ditts jumped 0.7 to 10.0%, which is their best in seven surveys.

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Hit 107 7.9%: This is Hit’s equal lowest share in four years or more. The breakfast show was steady just over 7% with a better share than four of the survey results last year.

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