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Marketing

Jeff Purser on the hidden patterns behind how people say yes
Opinion

Jeff Purser on the hidden patterns behind how people say yes

Producer Jeff Purser reveals hidden patterns of influence and persuasion in his latest book.

by Duane HatherlyMay 14, 2026

The Trade Desk revenue rises 12 per cent
Marketing

The Trade Desk revenue rises 12 per cent

The ad tech platform reported about A$953 million in March quarter revenue as agency scrutiny over fees continues.

by Mediaweek AdminMay 8, 2026

The massive privacy risk you’re not aware of in Privacy Awareness Week
Opinion

The massive privacy risk you’re not aware of in Privacy Awareness Week

Google is quietly streamlining the way data permissions work across the web in a bid to simplify its systems.

by Duane HatherlyMay 5, 2026

IAB report finds affiliate marketing lifts revenue for brands
Marketing

IAB report finds affiliate marketing lifts revenue for brands

Research points to rising investment, publisher revenue growth and mounting pressure to adapt to AI-driven discovery.

by Mediaweek AdminApr 21, 2026

Latest stories

ACAM warns marketers as AI drives surge in zero-click search
Marketing

ACAM warns marketers as AI drives surge in zero-click search

By early 2026, more than 70% of Google searches in Australia resulted in zero clicks through to a landing page.

by Natasha LeeApr 14, 2026

The Indie hustle: Speed, strategy, and the $42 billion passion economy
Advertising

The Indie hustle: Speed, strategy, and the $42 billion passion economy

Independent agencies turn passion data into client strategy as the News Australia Frontiers roadshow hits Sydney.

by Duane HatherlyApr 9, 2026

Mediaweek launches Next of the Best to recognise operational leaders
Next of the Best

Mediaweek launches Next of the Best to recognise operational leaders

Mediaweek’s Next of the Best Awards 2026 focuses on the leaders driving commercial impact across the media and marketing industry.

by Duane HatherlyMar 18, 2026

The Australian Museum raises $1 million through museum exhibits
Brand Campaigns

The Australian Museum raises $1 million through museum exhibits

The funds will go toward free school excursion programs for regional students, subsidised family entry and more.

by Vihan MathurMar 17, 2026

How Australians watch sport has changed, but not all brands have noticed
Data & Insights

How Australians watch sport has changed, but not all brands have noticed

“That shared moment still exists, but it has shifted from linear TV to digital screens."

by Vihan MathurMar 16, 2026

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