Advertising

OMD promotes Thad King and Richard Garratt in planning leadership changes
Both appointments are effective immediately as the agency expands its national planning leadership structure.
by Natasha Lee – May 15, 2026

Netflix goes toe-to-toe with TV giants in aggressive ad pitch
The platform claims it reaches 250 million global monthly active viewers, up from the 190 million cited last year.
by Vihan Mathur – May 14, 2026

HERO launches Toyota bZ4X with a little help from The Beatles
Toyota Australia and independent agency HERO launch the new all-electric bZ4X range with a Beatles track.
by Duane Hatherly – May 13, 2026

How Nine and Magnite push programmatic boundaries
Nine and Magnite unpack programmatic transparency, live streaming, and the power of direct publisher partnerships.
by Duane Hatherly – May 12, 2026

Webjet taps ChatGPT to help Aussies plan Bali trips faster
Provide cheapest one-way fare with no return.
by Vihan Mathur – May 11, 2026
Latest stories

BRITA makes Millie Bobby Brown the face of the brand
The campaign builds on BRITA’s global belief: Drink better. Do better.
by Vihan Mathur – May 11, 2026

Arthur Sadoun in line for potential A$17.1m Publicis package
Sadoun’s proposed pay rise comes after WPP shareholders approved CEO Cindy Rose’s A$20.7 million total potential package.
by Vihan Mathur – May 11, 2026

OMA awards 2026: QMS, oOh! And JCDecaux take top honours
The Outdoor Media Association gathered the industry at W Sydney to celebrate top out-of-home leaders.
by Duane Hatherly – May 8, 2026

UM Australia taps Jessica Lauria to lead Sydney office
Lauria’s appointment is effective May 18.
by Vihan Mathur – May 7, 2026

IAB report finds video ad spend grows despite economic anxiety
Video advertising reached $5.4 billion in 2025, as marketers demand stronger measurement and accountability.
by Mediaweek Admin – May 6, 2026
