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Same old pitch problems, ‘couple of surprises’: Darren Woolley breaks down 2026 State of the Pitch
The wolf of marketing sat down with Mediaweek to unpack this year's state of the pitch report.
by Vihan Mathur – May 6, 2026
Protein isn’t just trending - it’s taking over the aisle, and Muscle Nation wants a bigger bite
Mediaweek sat down with the brand's marketing boss to learn how it's competing in a protein-dominant market.
by Vihan Mathur – May 6, 2026
MFA launches new NGEN management program for rising media talent
This year, 55 mentor-mentee pairs earned places in the program, up from 35 last year.
by Vihan Mathur – May 5, 2026
Publicis Production ANZ names Marie Skanderup as Client Partner
Skanderup joins from Ogilvy, where she most recently held dual roles as APAC Transformation Director and Program Director.
by Vihan Mathur – May 5, 2026
ACAM creates AI series to help not-for-profits turn hype into action
The four-week online series focuses on providing NFP leaders practical guidance to apply AI effectively.
by Vihan Mathur – May 4, 2026
Better Homes and Gardens names Australia’s top creators at 2026 Creator Awards
Weekend renovator Emma Higgins was named People’s Choice winner.
by Vihan Mathur – May 4, 2026
Nightjar launches ‘Worlds Apart’ platform to unify Salter Brothers’ luxury portfolio
The goal was to create an emotional connection first, with booking functionality layered underneath rather than dominating the experience.
by Vihan Mathur – May 4, 2026
'It's time to disrupt the intelligence space': The Daily Aus launches The Future Brief to challenge “broken” research model
The issue, it argues, is not just outdated data, but flawed inputs.
by Vihan Mathur – May 4, 2026
'Creatives become creators': Emotive's Simon Joyce on the agency's new production arm
'Emotive Productions' is designed to bring creative and execution together from the outset.
by Vihan Mathur – May 1, 2026
Fresho appoints TAG to drive global digital growth
TAG will deliver a data-led acquisition strategy to enhance creative performance and scale digital impact across key markets.
by Vihan Mathur – Apr 30, 2026
