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Amanda Bardas appointed head of Val Morgan Digital

She succeeds Brian Florido, who left the company earlier this month.

By Makayla MuscatPublished Oct 29, 2025
1 min read
Amanda Bardas

Amanda Bardas has been appointed the new head of Val Morgan Digital.

She succeeds Brian Florido, who left the company earlier this month.

Bardas joined in 2019 as executive editor before moving to publisher. Prior, she worked at Allure Media and Pedestrian Group.

Damian Keogh, CEO of parent company HOYTS, said Bardas has been “integral in growing Val Morgan Digital to the publishing powerhouse it is today.”

“Amanda’s leadership and extensive expertise make her the ideal person to guide the business through its next phase of growth,” he said.

Bardas said it is a privilege to step into this role and lead such a talented and passionate team.”

“We’re perfectly positioned to propel the business forward and continue our expansion - deepening our connection with youth audiences across Australia,” she said.

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“We speak to one in two Australians every single month, and with that comes huge responsibility – one I don’t take lightly. We’re focused on building brands for the future, with impactful and entertaining content that meets audiences where they are.

"I’m looking forward to working closely with our partners and clients to drive meaningful outcomes that keep their brands at the centre of culture.”

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Mediaweek
MEDIAWEEK MORNING REPORT

The leading media trade publication in Australia.

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