ARN announces two-year partnership with VRC for Melbourne Cup Carnival
This is the first time ARN has officially partnered with the VRC
ARN has signed a two-year partnership with the Victoria Racing Club (VRC) that will see KIIS 101.1 and GOLD104.3 play key roles in supporting the 2017 and 2018 Melbourne Cup Carnivals.
This is the first time ARN has officially partnered with the VRC and will have a presence in The Nursery and The Precinct areas as an FM radio media partner.
As the official Radio Partner for VRC Members during the Melbourne Cup Carnival, KIIS 101.1 will provide exclusive entertainment and activations in The Nursery throughout the Melbourne Cup Carnival, including AAMI Victoria Derby Day on November 4, Emirates Melbourne Cup Day on November 7, Kennedy Oaks Day on November 9 and Emirates Stakes Day on November 11.
This is the first time the VRC has appointed a radio partner exclusively for its Members Only areas.
As part of the program KIIS 101.1’s Matt & Meshel and The 3pm Pick-Up on the KIIS national network will give listeners the chance to win their way into the exclusive Nursery Enclosure.
