Warner Music Australasia announces a raft of new hires and promotions

Warner Music Australasia (WMA) has announced a number of new hires and internal promotions.

The team has announced the appointment of Adrian Wauchope as the new SVP Commercial Australasia heading up the Commercial team for the region. Wauchope brings a wealth of experience having previously served in senior commercial positions at Salesforce and Universal Music Australia. WMA is strengthening its data and insights capabilities with the appointment of Chris Mills as the Head of Data & Insights, reporting into Wauchope in the Commercial team. Mills brings experience in data and analytics from his previous role as the International Data and Analytics Lead at Virgin Music.

Other changes within the Commercial team include the promotion of Emily Crews to VP of Sync and Brands. Steven Schuddeboom has been promoted to the role of E-Commerce Operations Manager, and Thom Gywnne has been promoted to the role of Digital Media Strategist.

Emily Crews

In addition, the Marketing team reporting to Chris Erskine SVP of Marketing and Promotions has also undergone some changes. Dan Ellis will be promoted to VP Marketing - International as WMA continues to be a key market in breaking the current and next generation of global superstars. Shane Swampillai has been hired as a Marketing Manager within the International Artist marketing team, bringing experience from his previous roles at Paramount+ and EMI Music. Within the Australian Artist marketing team lead by Alex Young, Alexandra Knight has been promoted to a Marketing Executive role, and Chanel Morris has been hired as the Marketing Coordinator.

Dan Ellis

Finally, the company has announced several other internal promotions. Marcus Thaine will move into a Senior A&R Manager role, reporting to Paul Harris SVP A&R and Catherine Nicholls will move into a Senior Label Manager, ADA & Distributed Labels role, reporting to SVP ADA & Distributed Roles, Ben Ralph.

The changes are designed to strengthen Warner Music Australasia's position as label of choice for Australian and NZ artists to take their music to the world.

See Also: Warner Music Australia announces five new hires across the business

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Top Image: Adrian Wauchope and Chris Mills