Latest stories
JOLT charges ahead with new hires and global expansion
Carin-Lee Skelton: 'This growth not only reflects the strength of the JOLT proposition, but is a signal of momentum, ambition, and the confidence we have in our team.'
by Alisha Buaya – Jul 29, 2025
TorchMedia extends reach with new Sydney Metro inventory
Kirsty Dollisson: 'The Sydney Metro offers passengers convenient, frequent services in a premium, uncluttered environment.'
by Alisha Buaya – Jul 29, 2025
Better together: Why a hybrid OOH strategy outperforms all others
Programmatic and direct OOH are not competitors. They are partners in delivering impactful, data-informed campaigns that reach the right audience at the right time in the right place.
by Alisha Buaya – Jul 28, 2025
OMA CEO on why OOH creative cuts through and what's getting in the way
'We are a great director of traffic in terms of where people are going to need that presence and brand awareness to make that sale and pathway to purchase.'
by Alisha Buaya – Jul 28, 2025
Gawk Outdoor hits milestone in NSW with 50th Digital Billboard
Peter Upton: 'We’re beyond excited to launch our 50th digital billboard, and there’s something poetic about doing it in Bega, known for Bega Cheese.'
by Alisha Buaya – Jul 27, 2025
QMS and L’Oréal debut Australia's first 30-second 3D DOOH ad for Kérastase
L’Oréal and QMS launch a cutting-edge digital out-of-home campaign for Kérastase Gloss Absolu, marking a first for 30-second full motion 3D OOH in Australia.
by Tom Gosby – Jul 23, 2025
Advertising cleared for takeoff: JCDecaux unveils new airport formats
Jemma Enright: 'These new assets elevate the SYD offer, giving brands the opportunity to make a statement and influence traveller hearts, minds and purchases where it matters most.'
by Alisha Buaya – Jul 21, 2025
JOLT’s EV audience insights reveal new opportunities for digital out-of-home
JOLT’s new report highlights how EV adoption is creating a values-led, digitally engaged audience advertisers can reach via street furniture of the future.
by Tom Gosby – Jul 21, 2025
Now NZ's biggest OOH company, QMS-backed MediaWorks wins Auckland Transport
Barclay Nettlefold: 'This win is a game changer and re-shapes the way OOH will be planned and bought by advertisers in New Zealand.'
by Alisha Buaya – Jul 15, 2025
QMS unveils 2026 Winter Olympics and Paralympics partnership packages
Mark Arbib: 'Through our partnership with QMS, we’re ensuring those athletes’ journeys are seen, celebrated and supported.'
by Alisha Buaya – Jul 10, 2025
