Elite Supplements recruits AFL Star Nick Daicos as brand ambassador

Collingwood star Nick Daicos has teamed up with Elite Supplements as an ambassador for the Australian supplements retailer.

The AFL player, 22, is top contender for the 2025 Brownlow Medal and said partnering with the Supplements "felt like a natural fit."

"I’ve always believed that preparation is everything. Whether it’s training, recovery, or nutrition, it all matters. This partnership is about more than just products — it’s about sharing the importance of doing the little things right, and helping others take that next step in their journey."

As part of the ambassador role, Daicos will feature in a series of national campaigns, digital content and in-store experiences that shine a light on his approach to performance, from the vitamins and supplements that support his recovery to the mindset he brings to every session.

Domenic Giampaolo, CEO of Elite Supplements, said the brand was thrilled to welcome Daicos to its roster of Elite ambassadors.

"Nick is the ultimate example of what we mean when we say ‘beyond your best’. He’s focused, disciplined, and always looking to improve — but he also brings humility and authenticity to everything he does. He’s the kind of athlete who doesn’t just influence the game, he influences culture. We’re proud to have him join the Elite family and can’t wait to show what we’ll build together."

The partnership aligns brand and belief in the power of support, education, and community.

Daicos joins Elite's ambassadors, including NRL stars Jordan Riki and Herbie Farnworth, reflecting the brand’s commitment to supporting athletes across codes, disciplines, and stages of their journey.

“We’ve built Elite to be more than a store — it’s a support system,” added Giampaolo. “Our customers are everyday people doing extraordinary things — just like Nick. Whether you’re chasing a podium finish or your first 5km run, we’re here to support you.”

To mark the partnership, Elite Supplements will host a meet and greet event at its Melbourne Central store from 4:00–5:00pm on Wednesday, 25 June. Fans will have the opportunity to meet the AFL star in person, snap a photo, and receive a signed item during the exclusive one-hour appearance.

Top image: Nick Daicos

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