Georgie Nichols to leave Seven as other executives also step down
Nichols will stay on to help with a handover for the role before leaving Seven in August.
Georgie Nichols has resigned from her role as Seven Network’s national sales director, Mediaweek can confirm.
Leaving of her own accord as the business announces redundancies, she will stay on to help with a handover for the role before leaving Seven in August.
Nichols began her time as Seven’s national sales director in January 2024, having previously worked as the broadcaster’s NSW sales director and Sydney sales director. She succeeded Natalie Harvey who has since been named CEO of Mamamia.
Prior to joining Seven, Nichols held roles at Dentsu, Carat, and OMD.
Earlier this week, Seven confirmed the departure of three of its senior executives and a new operating model. Under the new model, SWM will have three divisions: Television, Digital, and Western Australia.
Chief revenue officer, Kurt Burnette – who Nichols reported into – has exited the business as well as chief marketing officer, Melissa Hopkins, and head of sport and managing director of Seven Melbourne, Lewis Martin.
SWM MD and CEO, Jeff Howard said he “sincerely” thanked the trio “for their contributions to Seven, and they leave with our best wishes for the future.”
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Speaking to Mediaweek, Ben Shepherd, CEO of Schwartz Media, said “Kurt Burnette is one of the best leaders I’ve dealt with in business and his departure is a complete shock to me and I imagine the rest of the industry. Exceptional talent is rare and Kurt is one of those.”
See also: Industry reacts to changes at Seven
Appointments made due to the new operating structure include acting chief financial officer Craig Haskins being appointed chief financial officer, and Seven Adelaide managing director Vikki Friscic being appointed head of sales strategy and enablement.
Chief content officer, entertainment programming, Angus Ross, has been appointed Group MD, Seven Television. Chief digital officer Gereurd Roberts has been appointed Group MD, Seven Digital. Maryna Fewster continues as CEO, SWM Western Australia.
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Top image: Georgie Nichols
