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GfK Radio Ratings Survey 5, 2018: Every station, every market

Mediaweek editor James Manning rounds up the GFK radio survey #5 for all markets.

By Talon AdminPublished Aug 29, 2018
4 min read
Nathan Nat Shaun

September 3: Breakfast radio Sydney – every commercial station – analysis by the group PDs, the biggest advertisers + Mediaweek’s James Manning
September 10: Breakfast radio Melbourne
September 17: Breakfast radio Brisbane
September 24: Breakfast radio Adelaide
October 1: Breakfast radio Perth
October 8: Drive time – the superstars and the quiet achievers
October 15: ACRAs week: Interviews with the nominees and coverage of Radio Alive 2018

If your brand is not associated with this activity it should be.
Contact Mediaweek’s Tyson Young at ty@mediaweek.com.au

GfK Survey 5: Highlights from Nova Entertainment

Surveys don’t get much better with big results for Nova breakfast shows in Perth and Sydney plus a brilliant book for smoothfm in Sydney and Melbourne.

• Nova is Australia’s #1 metro network in share 9% and cume 3,394,500
• Nova’s Smallzy’s Surgery (7pm-10pm) celebrates 40 consecutive wins as the #1 National Nights show in share 10% and cume 769,800
• Nova’s Kate, Tim & Marty (4pm to 6pm) is the #1 National Drive show in share 11.4% and cume 1,559,900

Sydney

• Nova 96.9 is Sydney’s most listened-to station with a cume of 991,700
• Nova 96.9’s Fitzy & Wippa achieve their best result to date (5:30am-9am) with an 8% share, and Sydney’s second most listened-to breakfast show (534,000 cume)
• smoothfm 95.3 is Sydney’s #2FM station with a 9.6% share

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Melbourne

• smoothfm 91.5 is Melbourne’s #1FM station with a share of 10.4%
• Nova 100’s Chrissie, Sam & Browny is Melbourne’s equal #2FM breakfast show with a share of 7.9%

Adelaide

• Fiveaa’s David & Will is the #1 breakfast show (5.30am-9am) in Adelaide with a 14.6% share
• Nova 919 is Adelaide’s #1 station under 40 in share 22.8% and cume 239,000
• Nova 919’s Lewis & Lowe with Hayley Pearson is Adelaide’s #1 breakfast show under 40 in share 24.6% and cume 134,000

Perth

• Nova 93.7 is Perth’s #1 station with a share of 13.9%, and has the most listeners with 568,000
• Nova 93.7’s Nathan, Nat & Shaun is Perth’s #1 breakfast show (5:30am-9am) with a record share of 15.0% and cume 367,000

Brisbane

• Nova 106.9 is Brisbane’s most listened-to with a cume of 592,900
• Nova 106.9’s Ash, Kip & Luttsy is Brisbane’s most listened-to breakfast show with a cume of 347,000

GfK Survey 5: Highlights from Australian Radio Network

ARN had results that also see it claiming #1 network position. Jonesy and Amanda were the superstar Sydney performers with a winning breakfast share in double figures and their station #1FM over 11%.

• In Sydney the dominance continues as ARN holds the #1FM station with WSFM and the #1FM and #2FM breakfast with WSFM’s Jonesy & Amanda and KIIS 1065’s Kyle & Jackie O.
• In Melbourne, ARN’s content strategy has produced a positive result for KIIS 101.1 with strong growth across station, breakfast’s Jase & PJ and drive’s Will & Woody. The strength of Gold 104.3 continues as it holds the second-largest audience with more than 1 million listeners each week.
• In Adelaide, ARN’s Mix 102.3 is the #1 station – their 18th consecutive FM win, #1FM breakfast with Mix 102.3’s Jodie & Soda – their 8th consecutive win, and #1FM drive with Mix 102.3’s Will & Woody.

Sydney

#1FM station – WSFM up 0.6 to 11.3%
#1FM breakfast – WSFM’s Jonesy & Amanda up 0.7 to 10.3%
#1FM across mornings and afternoons – WSFM
#2FM drive – WSFM’s Jason Staveley
#2FM breakfast – KIIS 1065’s Kyle & Jackie O on 9.3%

Adelaide

#1 station overall – Mix 102.3 on 15.1%
#1FM breakfast – Mix 102.3’s Jodie & Soda up 0.1 to 14.0%
#1 overall across mornings and afternoons – Mix 102.3
#1 drive overall – Mix 102.3’s Will & Woody on 14.6%

Melbourne

#3FM station – Gold 104.3 on 9.9%
#2FM drive – Gold 104.3 up 0.1 to 10.2%
GOLD104.3’s breakfast with Christian O’Connell on 7.4%
KIIS 101.1 – up 0.3 to 5.4%
KIIS 101.1 breakfast Jase & PJ up 1.0 to 5.9%
KIIS 101.1’s drive Will & Woody up 0.2 to 7.2%

Brisbane

#2FM station – 97.3FM on 11.6%
97.3FM’s Bianca, Mike & Bob on 11.5%
#1AM overall 4KQ – on 8.5%
#1AM commercial breakfast 97.3FM’s Laurel, Gary & Mark – 7.0%

Perth

96FM – on 7.4%
Breakfast – 96FM’s Paul & Lise on 6.8%
Drive – 96FM’s Will & Woody on 6.1%

Mediaweek Thursday: Survey results Southern Cross Austereo
Mediaweek Friday: Survey results Macquarie Media

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