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Gold Coast radio ratings: Hot Tomato #1, but SCA combo a bigger audience

Australia’s biggest independent commercial FM station has noted it is #1 across all sessions.

By Mediaweek AdminPublished Jul 20, 2018
2 min read
102.9 edit

Australia’s biggest independent commercial FM station Hot Tomato has noted it is #1 across all sessions.

Southern Cross Austereo meanwhile noted SCA has the biggest audience on the Gold Coast.

The Hot Tomato statement highlights:

Flan, Emily Jade and Christo with Brooke Hanson is not only vying for the award for the longest show name in Breakfast radio, but it is HOT with a dominant lead as the number one choice to wake up to by Gold Coasters.

Galey, Mal and Moyra is HOT with a clear lead making the local team the Gold Coast’s favourite show to listen to for the drive home each afternoon.

Dan Bradley, content director at 1029 Hot Tomato, said:

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“At Hot Tomato we have a relentless focus on our listeners and that is what drives us each day. We’re fortunate to have an exceptional team of people at Hot Tomato, all of whom share that vision. The ratings trends are a great reward for their hard work. We’re extremely proud of the entire team, and grateful to the Gold Coast for their support of Hot Tomato.”

Graham Miles, chief executive officer at 1029 Hot Tomato, added:

“It’s pleasing to receive a set of solid results this morning, which puts the station back to number one on the Gold Coast. We are chuffed with today’s result, which has been achieved through hard work from our fantastic staff, wonderful partners, and of course our loyal listeners whom we strive to entertain each day.”

The fine print from the Hot Tomato results:

Source: GFK Radio Ratings Survey #2 2018

*Market Share: All People 10+ | All People 25-54 | Grocery Buyers – All | Managers and Professionals | All People 10+ that have a dog | Monday to Sunday (5:30am – 12mn)

**Market Share: All People 10+ Monday to Friday (Breakfast: 5am – 9am | Morning: 9am – 12pm | Afternoon: 12pm – 3pm | Drive: 3pm – 7pm | Evenings: 7pm – 12am)

***Market Share: All People 10+ Weekends 5.30am – 12am

The Southern Cross Austereo highlights noted a total SCA Gold Coast unduplicated audience of 254,000 – 163,000 listen to Sea FM each week and 144,000 listen to Gold 92.5 each week.

Southern Queensland general manager for Southern Cross Austereo, Tim Davenport, said: “A fantastic result today with Gold 92.5 the #1 station for over 40s and Sea FM the #1 station for under 40s. Most pleasing is that SCA has the biggest audience on the Gold Coast with 254,000 Gold Coasters engaging with our brands each week, driving results for our clients, agencies, partners and stakeholders.”

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