Introducing the Mediaweek 100: A new era of diversity, innovation, and impact
The criteria used to curate the Mediaweek 100 to ensure a comprehensive, fair, and transparent evaluation.
We are excited to launch the Mediaweek 100, celebrating the incredible diversity and innovation within Australia’s media landscape.
It's been a turbulent 12 months within the media industry and these lists present a unique opportunity to recognise the resilience and creativity that have emerged.
With a new editorial team, Mediaweek has a commitment to a comprehensive, fair, and transparent evaluation process for the Mediaweek 100 list, the Media Agency 50 and the new addition to our list lineup, the Variety Australia Entertainment 50.
Together, we can highlight the incredible contributions shaping the future of media in Australia. As a result, we felt it important to share the criteria we use to curate the Mediaweek 100 to ensure a comprehensive, fair, and transparent evaluation.
Mediaweek 100 criteria
Accomplishments and wins: We looked at the significant achievements of individuals and their companies over the past year. Success stories that demonstrate leadership and resilience were front and centre.
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Innovation: The media industry thrives on creativity and new ideas. We assessed how these leaders have driven innovation, whether through new content strategies, technological advancements, or unique audience engagement approaches.
Cultural contributions: Beyond business metrics, we recognised those who have made meaningful contributions to the cultural landscape. This includes fostering diversity, promoting social causes, and enriching the broader media narrative.
Revenue and profit: While we aim to highlight influence beyond just financials, the ability to generate revenue and profit remains a key factor of a company’s impact in the industry.
Challenges faced: Whether it’s been a personal hurdle, or within an organisation, we understand it’s important to look at the background and the context many of our leaders work within and how they faced instigating change, navigating workplaces and facing confronting issues head on.
The result? A list that reflects not just the current state of play, but also the potential impact these individuals and their companies will have moving forward - highlighting those committed to fostering a media environment rooted in trust and accountability.
Mediaweek Agency 50 criteria
The Mediaweek Agency 50 awards are determined by a range of criteria designed to highlight the most influential agencies in Australia. Judging is based on agency size, reputation, and growth, with additional considerations for unique achievements and whether the agency operates independently.
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