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Rosie Chong joins Melbourne Social Co as social content manager

Shelley Friesen: '(Chong's) expertise as a leading content creator and her passion for building meaningful online communities make her an incredible asset to our agency.'

By Alisha BuayaPublished Jan 16, 2025
2 min read
Melbourne Social Co Rosie Chong

Melbourne Social Co (MSC) has appointed Rosie Chong as its new social content manager.

Chong has built her reputation as one of Australia’s top LinkedIn creators and is known for her innovative approach to social content and her ability to craft impactful campaigns that drive engagement and connection.

With years of experience in social media strategy and content creation, she brings a fresh perspective to the boutique social-led creative agency's growing team.

"I am so excited to be joining Melbourne Social Co," Chong said.

"I’ve seen the growth Shelley and the team have been achieving over the last few years, and it feels like such a fantastic time to be coming on board. There are big things planned for 2025, and I can’t wait to be a part of the magic!"

Shelley Friesen, founder of Melbourne Social Co, welcomed Chong's appointment and said: "We are delighted to welcome Rosie to our team. Her expertise as a leading content creator and her passion for building meaningful online communities make her an incredible asset to our agency. We’re looking forward to what we can achieve together in 2025."

Chong's appointment comes at an exciting time for MSC, as the agency continues to expand its offerings and deliver innovative, results-driven campaigns for its clients across Australia and beyond.

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Last year, MSC was appointed to the social media accounts of professional and household cleaning products, Oates. The agency was also appointed as the creative agency to lead the launch on social media for the newly opened Novotel and Ibis Styles Melbourne Airport.

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Top image: Rosie Chong

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Mediaweek
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The leading media trade publication in Australia.

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