SCA’s Chief Content Officer Dave Cameron to exit company

After more than 30 years at the helm, Southern Cross Austereo’s (SCA) Chief Content Officer Dave Cameron, will be leaving the company.

The announcement was made by SCA CEO John Kelly in an email sent to all staff on Monday afternoon.

In the email, which was obtained by Mediaweek, Kelly acknowledged Cameron’s decades-long contribution to the company, praising a career that spans more than 30 years and multiple roles across the network.

“Dave’s journey with SCA has seen him build an exceptional career that has spanned more seasons, markets and roles than anyone else in the company’s history – from an on-air announcer to senior management and everything in between,” Kelly wrote.

“No matter his role, Dave has always brought a relentless passion for the medium of radio, a clear brand of strong leadership and an undeniable skill in identifying new and upcoming talent.

“Dave has had a hand in mentoring and shaping the careers of so many of SCA’s announcers and on-air teams, and many of those that his peer set employs today.

“Our listeners everywhere have benefited from his powerful ability to create magic content moments for many decades. Dave, you should be immensely proud of your career to date, and I know that the future will hold wonderful things for you.”

‘Immensely proud’

Reflecting on his departure, Cameron said: “I’m immensely proud of the new leaders, new talent, and teams that I’ve built and brought through over many years to keep the broadcast and podcast industry vibrant and new audiences coming in. This deeply personal ambition to keep developing fresh leadership and talent means that the time has rightly come for me to now step away and watch those remarkable people continue the exciting momentum.”

Cameron will remain with the company in an advisory capacity over the coming months, supporting a smooth transition.

Interim changes to content leadership

As part of the leadership restructure, SCA has confirmed that Matthew O’Reilly will step into an expanded interim role as Head of Broadcast Content, reporting directly to CEO John Kelly. O’Reilly will continue to lead the Triple M Network while also assuming oversight of Radio Content Leaders.

To support this expanded scope, SCA will recruit a new Triple M Content Director in Adelaide, with internal candidates encouraged to apply.

Kelly also confirmed he will work more closely with Sam Cavanagh, Head of Podcast Content, along with LiSTNR’s content leadership team, to maintain focus across both broadcast and digital.

Recruitment process to begin later this year*

SCA will take time to assess the future of the Chief Content Officer role before commencing a formal recruitment process later this year. In the meantime, Bridie Jones will continue to support the content leadership group during the transition.

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