oOh! Media expands retail portfolio after new contracts

oOh! Media has won exclusive contracts with two shopping centre groups to increase its retail out-of-home (OOH) media offering in centres where the supermarket is the main draw card by a further 26.

The two contracts give oOh! long term rights to advertising in 20 centres co-owned by ISPT and the Coles Group Property where Coles is also the major tenant, as well as six shopping centres in metropolitan and regional New South Wales and Queensland managed by McConaghy Retail and owned by McConaghy Properties where supermarkets are the major tenants.