Patrick Doble joins iProspect as senior client partner, Melbourne

iProspect has announced the appointment of Patrick Doble to senior client partner based in Melbourne.

His appointment comes as the dentsu company focuses on accelerating growth for clients via a performance mindset.

Doble joins the media agency from Sunshine Coast-based adtech startup Cartelux, where he has been the global general manager for the past four and a half years.

He brings 25 years of growth leadership experience across APAC’s media, marketing and adtech industry to iProspect, along with nearly 10 years with Starcom across Australia and China.

Marcelle Gomez, iProspect managing director, said: "Patrick is joining iProspect at such an exciting time for the agency and his client-centric approach makes him the perfect addition to the iProspect team.

"He’s worked with some of the world’s most valuable brands in one of the world’s most interesting markets, China, and we cannot wait to see what he brings to the table for our iProspect team and clients," she added.

Doble said: "I am thrilled to be joining an agency like iProspect. It’s known for its culture and is really starting to kick goals, and I just had to be part of that story. I’m really looking forward to working with Chella, Ken Lam, Nick Kavanagh and the rest of the team."

iProspect was recently recognised as one of Australia and New Zealand’s best businesses in workplace policy and best practice, placing 10th on the 2024 AFR BOSS Best Places to Work List in the media and marketing category.

The media agency has also been shortlisted in the MFA Awards in the data-led activation category for Air New Zealand work, as well as in the best use of performance media category for L’Oreal ANZ work.

See also: The Royals leads industry pack on 2024 AFR BOSS Best Places to Work

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Top image: Patrick Doble