Perth Radio Ratings 2023, Survey 3: Nova reigns supreme despite being down

Perth Radio Ratings GfK Survey 3
Survey Period: Sun Feb 26 to Sat Apr 1 & Sun Apr 16 to Sat May 20

UP: 96FM: +1.5
DOWN: NOVA 93.7: -1.1

Nova 93.7 16.1% (17.2%)
Cume: 676,000 (-26,000)
2022 results: Best/worst
Best 10+ 17.9% (13.2%)
Best Breakfast  20.8% (14.4%)

Nova’s Perth station maintains its spot at the top, despite a 1.1 point decrease from the 2nd survey of 2023. 

For another survey, Nova's Nathan, Nat & Shaun continue to top the Perth breakfast slot with a 17.3% share, decreasing 0.2 points from the second survey. Nova’s national drive program of Ricki-Lee, Tim and Joel came in at first with a 17.2% share, decreasing 1.1 points from the last survey. 

Across demographics, Nova has kept the #1 share in the 10-17, 18-24, 25-39 and 40-54 demos. The station rose 2.9 points in the 10-17 demographic but dropped 8.6 points in 18-24.

96FM 14.4% (12.9%)
Cume: 546,000 (+32,000)
2022 results: Best/worst
Best 10+ 13.8% (10.0%)
Best Breakfast 12.0% (9.0%)

The second 2023 survey saw the station drop to third with a 12.9% share. The station is now back up to second with a 14.4% share. 

The station has enjoyed the biggest gain in the 18-24 demo, rising 5.1 points for 11.4%.

The station’s breakfast show, Clairsy and Lisa, increased by 0.3 points for a share of 12.4%. The national drive show of Will and Woody increased 0.3 points in Perth for a 13.3% share.

Mix 94.5 13.4% (13.1%)
Cume: 589,000 (-4,000)
2022 results: Best/worst
Best 10+ 12.8% (11.2%)
Best Breakfast 12.5% (10.1%)

Hit Network’s Mix 94.5 has dropped to third place despite rising by 0.3 points with a share of 13.4%.

Mix 94.5’s breakfast lineup of Pete, Matt and Kymba has increased 1.6 points for a 13.8% share, placing second in the breakfast slot this survey.

The national drive show of Carrie Bickmore and Tommy Little rose 0.9 points for a share of 13.6%, making it second in the drive slot. The station's top demographic was 10-17, with 20.5%, but grew in the 18-24 demo by 3.7 points.

92.9 Triple M 6.8% (6.1%)
Cume: 353,000 (-12,000)
2022 results: Best/worst
Best 10+ 6.9% (5.8%)
Best Breakfast 6.4% (5.4%)

92.9 Triple M rose 0.7 points, for a 6.8% share, it is now fourth in stations. 

The station experienced a 3.6 increase in the 18-24 demo to take an 11.6% share, making it the third most popular station in the age group.

The breakfast team of Xav and Michelle have increased by 0.6 points in the breakfast slot, bringing in a share of 7.4%.

In November last year, Katie Lamb joined Andrew ‘Embers’ Embley to co-host The Rush Hour with Embers and Katie. The drive show slot rose 1.5 points for a 6.7% share.

6PR 5.8% (6.7%)
Cume: 193,000 (-2,000)
2022 results: Best/worst
Best 10+ 8.5% (6.2%)
Best Breakfast 11.2% (7.8%)

Nine's Perth Radio station lowered 0.9 points from the second survey of 2023 for a 5.8% share.

6PR Breakfast with Millsy and Karl decreased 1.0 points for a 9.6% share.

The station decreased 1.3 points in the 18-24 demo for a 6.6% share but remained stagnant in 55-64. 

6iX 4.6% (3.7%)
Cume: 151,000 (+11,000)
2022 results: Best/worst
Best 10+ 6.6% (4.3%)
Best Breakfast 5.3% (3.0%)

6iX has risen 0.9 points from the second Perth radio ratings survey of 2023. 

The station's breakfast slot with Rob and Nat rose by 1.5 points for a 4.6% share.  

The station did best in the 55-64 demo with a 10.0% share, rising 3.4 points.

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