marie claire and Witchery announce partnership for 10th White Shirt Campaign

marie claire and Witchery have announced a partnership for the 10th annual White Shirt Campaign. To mark the milestone year, Witchery will release a new collection of 10 white shirts with 100% of gross proceeds donated to the Ovarian Cancer Research Foundation (OCRF).

Ten prominent Australian women, including Samantha Armytage, Kylie Gillies, Jessica Rowe, Sally Obermeder, Ksenija Lukich, Kate Waterhouse, Samantha Harris, Maddison Brown, Samantha Jade and Jodi Anasta, wear this new collection of Witchery white shirts in the May issue of marie claire, lending their personal support to the Campaign.

marie claire editor Nicky Briger said: “The confronting reality is that one woman dies every 10 hours from ovarian cancer in Australia. Wearing a white shirt on World Ovarian Cancer Day [May 8] is a simple way to make a big difference – and marie claire is delighted to partner with Witchery on this iconic Campaign.”

Said OCRF CEO Lucinda Nolan: “With the generosity of our partners, and through the purchase of a white shirt, we can together work to further vital research and ensure that every woman, everywhere, is free from the threat of ovarian cancer.

Witchery’s 10 white shirts are available in-store now and will be sold over six weeks to coincide with May 8, World Ovarian Cancer Day.