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Adelaide Radio Ratings 2024, Survey 7: David & Will lift Fiveaa, but MIX again #1 station

Triple M breakfast rulers.

By Mediaweek AdminPublished Nov 14, 2024
2 min read
Mix102.3 Ali Clarke and Max Burford

Adelaide Radio Ratings
GfK Survey 7 2024
Survey Period: Sun Aug 11 to Sat Sept 14 & Sun Sept 22 to Sat Oct 26.

UP: FIVEaa +0.9
DOWN: NOVA 91.9 -0.3

Mix 102.3 13.5% (13.5%)
Cume: 375,000 (+4,000)

Mix 102.3 has remained in the first slot in Adelaide, still at a 13.5% share.

Max & Ali in the Morning rose by 0.8 points for a 10.4% share. The station’s strongest time slot in this survey is still the Afternoon slot, with a 15.4% share, dropping 0.3 points.

The station rose by 0.4 points in the 55-64 demo. Mix 102.3 saw a 1.1-point decrease in the 65+ demo.

5MMM 12.6% (12.7%)
Cume: 292,000 (-8,000)
2023 results Best (Worst)
Best 10+ 14.9% (10.7%)
Best Breakfast 16.9% (12.2%)

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Adelaide’s Triple M station has stayed in second place for survey seven, with a 12.6% share.

The breakfast team of Roo, Ditts, and Loz rose by 1.8 points, to a total of 14.8%, keeping first among the commercial networks.

Among the 25-39 demographic, 5MMM rose by 3.0 points for a 1.5% share.

Nova 91.9 10.9% (11.2%)
Cume: 365,000 (+4,000)
2023 results Best (Worst)
Best 10+ 12.1% (9.3%)
Best Breakfast 11.7% (9.1%)

Nova 91.9 has stayed in third for this survey.

The network’s biggest rise in the demos was in 55-64 with 1.1 points for a 10.1% share.

Ricki Lee, Tim & Joel in Adelaide’s drive spot is down 0.1 points with a 12.5% share.

FIVEaa 8.7% (7.8%)
Cume: 144,000 (+9,000)
2023 results Best (Worst)
Best 10+ 9.7% (7.5%)
Best Breakfast 14.2% (10.9%)

FIVEaa has listed 0.9 points for a 8.7% share.

In the breakfast slot, David and Will rose by 1 point for 12.2%. The network’s breakfast program has risen to third place in the Adelaide market. In drive, Rowey and Timmy G have a 0.9 increase, their total share now being 9.6%.

SAFM 8.6% (8.6%)
Cume: 286,000 (-14,000)
2023 results Best (Worst)
Best 10+ 10.1% (8.7%)
Best Breakfast 10.6% (8.2%)

SAFM has remained at 8.6%.

In this survey, the breakfast slot dropped 1.2 points for a 7.8% share.

Carrie Bickmore and Tommy Little’s national drive show stayed at  9.3%, staying fourth in the Adelaide market.

Cruise 1323 8.6% (7.8%)
Cume: 209,000 (+11,000)
2023 results Best (Worst)
Best 10+ 9.1% (8.3%)
Best Breakfast 7.9% (6.6%)

Cruise 1323 rose by 0.8 point for a 8.6% share.

Craig Huggins’ drive has risen 0.8 points for a share of 6%. The station rose 0.3 points in the 10-17 slot for a 2.6% share and dropped 0.5 points in 65+ for a 16.4% share.

Adelaide Radio Ratings:

[embeddoc url="https://images-r2.thebrag.com/mw/uploads/2024/11/GfK_RADIO-360_Radio-Ratings-Report-Adelaide_Survey-7-2024.pdf"]

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