Sandbox Media wins Invocare media account

Funeral services provider InvoCare have appointed Sandbox Media to their media account.

Sandbox Media CEO Luke Sullivan said InvoCare is an “incredible Australian business” and being appointed to the account is “a great win.”

“The portfolio of three national brands and 47 state and local brands is extensive, and when you also combine the pets and parks businesses, it really is an exciting and dynamic organisation to work with,” he said.

“We’ve been able to get deep into the data and develop a strategy that complements hyper-local through to national brands and will drive meaningful results.

“Their dedication to honouring lives and celebrating memories is evident in everything they do, and we’re looking forward to the journey together.”

With InvoCare coming on board, Sandbox Media has restructured its team, with senior account director Kath Colreavy appointed to lead the account.

The agency has also promoted from within and appointed new account executives to support client growth and increased demand.

InvoCare head of marketing Kevin Foong said Sandbox Media’s “fresh perspective and deep expertise” align with the brand’s mission to support families at a pivotal time in their lives.

“Their ability to combine data-driven insights with creative thinking ensures we can honour lives and celebrate memories for generations, while delivering outstanding service across our national and local brands,” he said.

“We’re excited to partner with a team that understands the importance of both national scale and local relevance, and we look forward to building on this momentum together”.

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