ampel
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The podcast boom continues ... but should creators build a brand or go solo?
Josh Butt: 'If there’s too much branding, you’ve got a problem. But if there’s not enough branding, the brand’s got a problem'.
by Natasha Lee – Mar 5, 2025

2024 is set to be the year of audio, according to Ampel's Josh Butt
"2024 is the year of audio."
by Mediaweek Admin – Dec 18, 2023

Michelle Lomas: The scoop on the Infinite Dial 2023 Australia research findings from a content strategist
"Your competition for attention just increased, so you need to create something people want to listen to"
by Mediaweek Admin – Jun 28, 2023

Ampel launches brand refresh, supported by AI-driven content production technology
To support the new proposition, the agency unveils new roles for its senior leadership team
by Mediaweek Admin – Jun 28, 2023

Podcast Week: Christian Hull, My Town, Do Not Open This Book For Eternity
• Plus: Australian Podcast Awards, The Remembering Project, A Brief History of the Metaverse, Culinary Archive Podcast
by Mediaweek Admin – Sep 14, 2022
