Tag
Anri McHugh
Showing 1 - 4 of 4 results
Creative
Specsavers launches highly-anticipated new OOH campaign with 170-metre long billboard 'printing error'
Specsavers has unveiled a new out-of-home campaign, featuring a deliberate 'mistake' on the Southern Hemisphere’s largest billboard.
by Mediaweek Admin – Sep 25, 2025
Out-of-Home (OOH)
Elton John's eyewear now as big as a bus in 3D outdoor campaign for Specsavers
Specsavers has debuted its first 3D digital out-of-home campaign in Australia, teaming up with QMS to showcase the Elton John Eyewear collection at Emporium Melbourne.
by Mediaweek Admin – Sep 3, 2025
Out-of-Home (OOH)
OMA launches new awards season, celebrates local and global OOH wins
Elizabeth McIntyre: 'The launch of this year’s Creative Awards season celebrates not only bold ideas, but how those ideas evolve within our channel.'
by Alisha Buaya – Aug 11, 2025
Outdoor
Specsavers teases passers-by in refreshed OOH campaign
Anri McHugh: 'The campaign illustrates that no matter what type of work you do, attention to detail and eyesight can make a big difference.'
by Alisha Buaya – Mar 10, 2025
