Brandcast
Showing 1 - 6 of 6 results
YouTube bets on longer ads, bigger screens, and creator economy - so what do media buyers think?
Caitlyn Grant, Mark Zala, Jacquie Alley and Stew Hansen shared their thoughts on the biggest selling points of the video platform's presentation.
by Alisha Buaya – Sep 12, 2025
YouTube now Australia's number one streaming video platform
Kantar research ranks YouTube as Australia’s top streaming platform, as Google unveils new advertising tools at Brandcast 2025.
by Mediaweek Admin – Sep 11, 2025
Media buyers share opinions on YouTube’s Brandcast 2024: ‘Challenging brands to rethink approach’ and ‘Struggles with its media identity’
Gerry Bowness, James Dixon, Kristy Kinzett, Tom Kirkham and Sam Orton share their thoughts on Brandcast 2024 with Mediaweek.
by Alisha Buaya – Sep 16, 2024
'YouTube delivers': Brandcast 2024 unveils insights, innovations, new research and product updates
Entertainment at Brandcast was provided by NZ musical act SYNTHONY and G Flip.
by Alisha Buaya – Sep 13, 2024
Brandcast 2023: Media buyers share their perspectives on whether "YouTube can do it all"
They also shared their thoughts and opinions about YouTube's offering, what stood out in the presentation
by Alisha Buaya – Sep 17, 2023
Brandcast 2023: YouTube and Google unveil its insights, new solutions and outlook ahead
Google Australia managing director Mel Silva: "YouTube does it all"
by Mediaweek Admin – Sep 14, 2023
