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Clare Zappia

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Media buyers weigh-in on SBS upfront as public broadcaster makes case for culture, community and lower ad loads
Agencies

Media buyers weigh-in on SBS upfront as public broadcaster makes case for culture, community and lower ad loads

Jay Malig, Sue Cant, Clare Zappia, Ori Gold, Rebecca Segalla and Elise Stark shared their thoughts on the biggest selling points of the public broadcaster's presentation.

by Alisha Buaya – Sep 4, 2025

Mediaweek
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