Good Oil
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HERO launches Toyota bZ4X with a little help from The Beatles
Toyota Australia and independent agency HERO launch the new all-electric bZ4X range with a Beatles track.
by Duane Hatherly – May 13, 2026

GWM and Thinkerbell launch ‘Be More Tank’ campaign for Tank 500 Plug-in Hybrid
GWM has unveiled its new Tank 500 Plug-in Hybrid under the bold rallying cry ‘Be More Tank’, in a brand campaign via Thinkerbell.
by Mediaweek Admin – Oct 15, 2025

It began with an avocado-fuelled breakfast rave - ‘Avo-can-do so can you’
Australian Avocados has partnered with Thinkerbell on a new multi-channel campaign encouraging Australians to embrace a “can-do” attitude.
by Mediaweek Admin – Aug 13, 2025

OMO leans into getting dirty as it launches new campaign via 303 MullenLowe
Jody Elston: 'It's refreshing to see adults enjoying the fun and freedom that comes with sport and not worrying about the dirt.'
by Alisha Buaya – Jan 22, 2025

DDB Group Sydney and Lipton Ice Tea launch the Jargon Junket
Matt Chandler: 'This idea is a genuine game changer, with the power to shift paradigms, amplify brand saliency, disrupt the category at every touchpoint end-to-end, and streamline a holistic brand narrative.'
by Mediaweek Admin – Nov 21, 2024
