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O’Brien

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Atomic 212° rolls out O'Brien's first campaign aimed at younger demo
Agencies

Atomic 212° rolls out O'Brien's first campaign aimed at younger demo

The campaign marks the first time the 100-year-old brand has used BVOD, YouTube, and gaming ads to complement its linear TV advertising.

by Alisha Buaya – May 27, 2024

Mediaweek
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