Tag
OUCH! Factor Survey
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Agencies
OUCH! Factor Report reveals many creative agencies are pitching for projects that will never see profitability
The OUCH! Factor Survey questioned 94 CEOs, CFOs and MDs from across a range of agency services
by Mediaweek Admin – Jun 13, 2023

Agencies
OUCH! Factor Survey finds agencies spent $1 million on non-billed pitch hours in 2021
• The survey found the average agency won just over $3 million in new revenue
by Mediaweek Admin – Sep 7, 2022
