Toby Dewar
Showing 1 - 7 of 7 results

VFC tackles streaming frequency with new industry research project
The research will examine how frequency requirements vary across campaign KPIs.
by Vihan Mathur – May 11, 2026

Video Futures Collective formalises as industry body amid streaming surge
The move brings together founding members Amazon Prime, Disney Advertising, Foxtel Media, Netflix, Samsung Ads, SBS, Vevo and YouTube.
by Natasha Lee – Mar 23, 2026

Netflix joins think tank Video Futures Collective
The move represents a formal entry into Australian industry conversations around ad-supported streaming models.
by Natasha Lee – Jun 16, 2025

Streaming platforms are twice as efficient at driving business outcomes: VFC study reveals
The research also highlights the benefits of diversifying spend across a range of streaming platforms.
by Alisha Buaya – Mar 27, 2025

Foxtel Upfront 2025: Amazon joins Video Futures Collective, new research projects into premium digital video advertising impact
Mark Frain: 'Foxtel Media is committed to providing open, reliable data, so you can make the best decisions for your campaigns.'
by Mediaweek Admin – Oct 17, 2024

Upfront exclusive: Foxtel Media Upfront preview and why it has extra meaning for one executive
Toby Dewar explains why visiting White Bay Power station has a family connection.
by Talon Admin – Oct 17, 2024

IMAA launches InFront webinar series for indie agency members
The InFront webinar series is designed to give members exclusive access to key insights from its media partners’ Upfronts and Outfronts.
by Alisha Buaya – Sep 18, 2024
