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Universal McCann
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Mediaweek Newsmakers
Mediaweek Newsmakers: MOVE 2.0 unshackled
The $20 million measurement tool MOVE 2.0 is live, giving planners power to track audience mobility over formats.
by Duane Hatherly – Mar 20, 2026
Brands
Mattel launches shoppable advertising TV campaign on Tubi and powered by Vudoo
Nick Morgan: 'We're giving people the option to respond the moment they’re inspired, and giving brands the tools to track what happens next.'
by Alisha Buaya – Jun 4, 2025
