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ZenithOptimedia

Showing 1 - 8 of 8 results

Ad spend forecast: Global growth of 4.6% in 2016
Business

Ad spend forecast: Global growth of 4.6% in 2016

Indonesia is tipped to become a global top 10 ad market by 2018

by Mediaweek AdminMar 23, 2016

Publicis Media restructure: global details of merges, rebrands
Business

Publicis Media restructure: global details of merges, rebrands

Publicis Media unfolds its organisation powered by four global brands – Starcom, Zenith, Mediavest, Spark and Optimedia, and Blue 449 + Appointments announced for regional and agency leadership

by Mediaweek AdminMar 10, 2016

ZenithOptimedia Australia ad spend forecast revised up
Radio

ZenithOptimedia Australia ad spend forecast revised up

ZenithOptimedia has revised its ad spend forcast, and it's up from previous forecasts

by Mediaweek AdminDec 9, 2015

Global mobile ad spend to overtake desktop in 2018
Television

Global mobile ad spend to overtake desktop in 2018

Mobile advertising is set to overtake desktop by 2018

by Mediaweek AdminDec 8, 2015

Mediaweek Asia: Weekly Roundup
News Brands

Mediaweek Asia: Weekly Roundup

Peter Olszewski rounds up Asia's media news for the week in our Mediaweek Asia column

by Peter OlszewskiNov 27, 2015

MFA names 60 finalists for 2015 Awards
Business

MFA names 60 finalists for 2015 Awards

60 finalists for MFA Awards: JCDecaux, MCN & Val Morgan compete for Media Owner of the Year

by Mediaweek AdminAug 25, 2015

Global adspend to grow by 4.2% in 2015
Business

Global adspend to grow by 4.2% in 2015

ZenithOptimedia midyear adspend forecast +1.9% for 2015, most growth from digital

by Mediaweek AdminJun 22, 2015

ZenithOptimedia lowers 2015 global ad growth forecast, Australian ad revenue to grown
Business

ZenithOptimedia lowers 2015 global ad growth forecast, Australian ad revenue to grown

The global ad expenditure will grow 4.4% in 2015. The forecast down by 0.5%.

by Mediaweek AdminMar 30, 2015

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