Paramount Upfront 2024: Premium and Advertising tiers coming to Paramount+ from November 16

Paramount ANZ has announced that Paramount+ is introducing a Premium Tier to roll out on November 16 in Australia. The Premium Plan will launch for the streaming platform in Australia for $13.99 monthly and $124.99 annually.

The Premium plan is set to bring Paramount's blockbusters, originals and shows to new heights with premium quality formats, including 4K UHD, HDR10, Dolby Vision, and Dolby Atmos. Premium subscribers can also utilize four concurrent streams (instead of the two streams that come with the standard plan), unlocking entertainment for the whole family to enjoy.

The Advertising tier will roll out in Australia in 2024.

“After expanding our footprint to more than 45 markets last year, we are focused on scaling our business and providing customer choice. Following the launch of the Mobile plan in Mexico and Brazil, the introduction of the Premium and Ad-supported plans will give us the ability to better serve different consumer segments by providing multiple pricing options while also tapping into tremendous opportunities among our advertising and brand partners,” said Marco Nobili, executive vice president, and international general manager for Paramount+.