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The Block beats Married at First Sight in Australia's search rankings

From reality shows to gripping dramas, Australia is known for producing some outstanding TV.

By Natasha LeePublished Jan 30, 2025
2 min read
Screenshot 2025 01 29 at 6.49.58 pm

New research from online retailer Kogan.com has revealed the show most Australians are gunning to return in 2025.

According to search trends across 50+ new and returning free-to-air shows, The Block is the number one show we're getting ready to sit down and ... well, inhale.

The home renovation series dominated as the most searched TV show of the year, racking up an impressive 51,950 average monthly searches. That’s 13,500 more searches than Married at First Sight, which came in second with 38,340 searches.

Kogan data.

To compile the data, researchers looked at how often Australians search for over 50 new and returning free-to-air TV shows each month.

To find out which shows people are most excited about, they included search terms like watch, when, new season, release date, channel, and Australia. The shows were then ranked based on their search numbers, revealing the most anticipated programs for 2025.

A Kogan.com spokesperson said: "From reality shows to gripping dramas, Australia is known for producing some outstanding TV.

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"An exciting mix of new series is hitting our screen this year, from the nostalgic revival of Big Brother Australia to the new Stranded on Honeymoon Island and the award-winning New Zealand series Madam. Viewers will be spoiled for choice.

"However, the mainstays of Australian television have viewers eagerly anticipating their returns including The Block, Married at First Sight and MasterChef. It will be interesting to see if any newcomers manage to dethrone these giants by the end of the year."

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The leading media trade publication in Australia.

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