The Reload Group promotes Marnie Whitten to global director of innovation
• Her promotion reflects the agency's growth over the last five years
The Reload Group has promoted Marnie Whitten to the role of global director of innovation.
Whitten's promotion to the role after 12 years with Reload reflects the growth the agency has seen around the world over the last five years.
The Reload Group's managing director Craig Somerville said: "Marnie has been the driving force behind our service innovation for over a decade, and this role represents the scale and impact she has. We operate in a constantly evolving landscape, and no one is better equipped to translate that to our service offering than Marnie."
Whitten's role brings the best of digital practices to all Reload’s global teams across London, Manila and Brisbane, with borders now reopened in many parts of the world
The newly appointed global director of innovation said of her role: "It’s an exciting time for our industry, with digital capability for brands having never been more important than it is today. I’m excited about ensuring we continue to bring world’s best practice to all of our 250 global clients."
"Our roadmap for the next four years is ambitious, and will see us take an industry-leading position in how our clients leverage the digital economy. Brands have an opportunity to capitalise on that, and I’m looking forward to that journey," she added.
The group was acquired by the independent marketing network Hardie Grant Media earlier this year.
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Reload is the fourth agency to join Hardie Grant Media’s marketing network in recent years starting with production company Sherpa in 2018, PR agency tide.pr, content agency Heads & Tales and Slattery Media Group in 2019.
Hardie Grant Media’s acquisition of Reload is the company’s first presence in Brisbane, including a team of 25 in London. This will also give the agency the chance to launch in Sydney and Melbourne.
The Reload Group is made up of UK-based eCommerce and retail agency Reload Digital, digital transformation consulting firm Reload Consulting and digital marketing agency Reload Media.
