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Twitter launches $uper Follows subscription model to share content

• To be eligible for the waitlist right now, users need to have 10k or more followers

By Mediaweek AdminPublished Sep 3, 2021
2 min read
SuperFollows Hero.png.twimg .1920

Twitter this week introduced Super Follows, a new way for people to earn monthly revenue by sharing subscriber-only content with their followers on Twitter. With Super Follows, people can create an extra level of conversation on Twitter (sharing bonus Tweets and more) to interact with their most engaged followers – all while earning money.

Creating Super Follows content can be used by activists, journalists, musicians, content curators, writers, gamers, astrology enthusiasts, skincare and beauty experts, comedians, fantasy sports experts, and more. Everyday their Tweets, Spaces, Direct Messages, photos and videos resonate with their audience and create vibrant conversations on Twitter.

Through Super Follows, people can set a monthly subscription of $2.99, $4.99 or $9.99 (US dollars) a month to monetise bonus, “behind-the-scenes” content for their most engaged followers on Twitter.

Followers get extra special access to their unfiltered thoughts, early previews and subscriber-only conversations from their favourite accounts.

Initially the new Twitter service will be offered to a small group within the US who applied to set up a Super Follows subscription. People can continue to apply to join the waitlist to set up a Super Follows subscription by swiping open the sidebar on their Home timeline, tapping on Monetisation, then selecting Super Follows.

To be eligible for the waitlist right now, users need to have 10k or more followers, be at least 18 years old, have tweeted 25 times within the last 30 days, be in the US, and follow Twitter’s Super Follows Policy.

Right now, people in the US and Canada using iOS can Super Follow select accounts and Twitter will be rolling it out to people using iOS globally in the next few weeks. Creators can share Super Follows Tweets on iOS only and Super Follows Tweets can be viewed on iOS, with Android and twitter.com coming soon.

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The leading media trade publication in Australia.

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