From McDonald’s to Hungry Jack’s: Wavemaker boosts management team with OMD hire
Torstensson is charged with overseeing the Hungry Jack's account.
GroupM’s Wavemaker agency has appointed Jessica Torstensson to the role of group business director, charged with overseeing the Hungry Jack’s business.
Torstensson joins the agency from OMD Australia where she was client lead on the McDonald’s Australia account. Prior to that, she worked on both agency and client side in her native Sweden, including PHD Sweden, Mindshare Sweden, Disney Channel Scandinavia and telco 3 Sverige.
At Wavemaker she oversees a team of eight servicing the agency’s important Hungry Jack’s account and joins the management team, taking on a key role in unlocking growth opportunities for all Wavemaker clients.
Wavemaker Australia CEO Peter Vogel said: “With 15 years’ experience across agencies and advertisers, Jessica brings great insight and understanding of clients’ business needs, as well as an enthusiastic and pro-active approach to business. I am excited to welcome her to the team in this important role.”
Torstensson added: “The opportunity to work on a bold and dynamic brand such as Hungry Jack’s was a huge part of the attraction of Wavemaker for me, as was the fact that it’s an exciting time in the life of the agency with the merging of two businesses and the creation of a brand new energised entity. The team here is passionate and focused on accelerating growth for our clients’ business and I’m delighted to be part of that.”
