Yahoo Finance launches first original video content series
The new vertical will sit as part of Yahoo Finance .
Yahoo Finance has launched its first original content series, The New Investors.
The video series showcases a new generation of finance experts helping Australians navigate their financial future in different and unexpected ways, complemented by in-depth analysis across the site.
The New Investors will bring the latest trends in alternative investing, ethical investment and personal finance to younger Australians interested in approaching their financial decisions in a new way.
The series, in conjunction with Yahoo Finance’s first consumer marketing campaign Make Money Work, will feature three specialists in the finance, fintech and investment fields delivering relevant news and trusted tips on how to invest for your future.
The team is made up of Al Bentley, a self-taught investor and finance whizz; Shahirah Gardner, a fintech and startup investment expert; plus warrior impact investor Will Richardson.
The new vertical will sit as part of Yahoo Finance and bring news and trusted tips to Australians at any stage of life, without losing their focus on money and the markets.
Sarah O’Carroll, recently appointed editor-in-chief at Yahoo Finance, said: “The next generation of budding investors is looking for financial news, trends, and tips in interesting and engaging ways. The New Investors is a new initiative that allows us to empower people who want to make their money work harder today and tomorrow.”
