AANA names INVNT as experiential partner for RESET 2026
This year’s theme is centred on navigating growth through disruption.
AANA - The Australian Association of National Advertisers has appointed innovation-led global brand storytelling agency INVNT as the official experiential partner for RESET 2026.
RESET, a flagship conference for senior marketing and advertising leaders, is set to return on Thursday, 6 August 2026, at Illumina in Sydney, unveiling a refreshed format and a global line-up of international keynote speakers.
Growth through disruption sets the agenda
RESET 2026 will continue its focus on future-facing ideas, with this year’s theme centred on navigating growth through disruption.
The program is designed to address the realities facing marketers amid economic uncertainty, rapid technological change and accelerating AI-driven transformation.
The conference will be headlined by global marketing leaders Raja Rajamannar and Rory Sutherland, with sessions paired with immersive experiential storytelling delivered by INVNT.
A new chapter for RESET
Laura Roberts, managing director APAC at INVNT, said the partnership builds on RESET’s long-standing role as a platform for industry inspiration.
“RESET has always been a powerful platform for inspiration and transformation across the marketing landscape. We’re thrilled to partner with AANA to deliver a fresh, dynamic experience that connects global creative thinking with Australia’s most innovative brand leaders,” Roberts said.
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The partnership brings together AANA’s reputation for convening influential decision-makers with INVNT’s expertise in creative storytelling and live brand experiences.
RESET consistently attracts more than 500 senior marketing leaders each year and is recognised for bringing world-renowned speakers to Australia, spanning politics, culture and global brand leadership.
With its expanded experiential focus, RESET 2026 is positioned as a key event for marketers, advertisers and brand builders seeking new perspectives and future-ready thinking.
Top Image: Laura Roberts
