Are Media posts print growth as sale process continues

Are Media has recorded year-on-year print audience growth across several key titles, as the publisher continues its sale process under private equity owner Mercury Capital.

The latest Roy Morgan readership data for December 2025 shows the company reaching more than 7.3 million Australians monthly, with print delivering gains across homes, lifestyle and specialist categories.

Print growth across key categories

Several flagship titles posted strong results.

Australian Gourmet Traveller reached 541,000 readers, with print readership up 31% year on year to 313,000.

In homes, Home Beautiful recorded 400,000 print readers. Country Style posted 34% year-on-year print growth to 306,000 readers, while Belle delivered 41% year-on-year growth to 185,000 readers.

The results indicate continued strength in specialist and passion-led categories, particularly in premium food and home publishing.

Mass titles maintain scale

Are Media’s largest brands continuing to deliver significant print audiences alongside digital reach?

Better Homes and Gardens leads the portfolio with 1.98 million readers across platforms, including 1.59 million in print.

The Australian Women’s Weekly reaches 1.66 million readers cross-platform, including 1.17 million in print. Woman’s Day engages 815,000 readers across platforms, with 606,000 weekly print readers.

In fashion and culture, marie claire reached 643,000 readers across platforms, including 235,000 in print.

ELLE Australia, following its return to market, now reaches 346,000 readers, including 179,000 in print.

Print positioned as premium and brand-safe

Sally Eagle, Are Media Director of Content, said the results highlight the ongoing role of print in building trust and engagement.

“These results reinforce the strength of trusted brands in a multi-platform world. Our premium audiences in print continue to play a critical role in building deep engagement and trust, while our digital platforms, growing network of video-led podcasts and our social and email communities of more than 20 million extend that connection at scale,” she said.

“As Australian women increasingly seek trusted content that reflects their passions and interests, Are Media and its suite of brands is uniquely positioned to deliver meaningful environments that create impact for both readers and our commercial partners.”

Are Media has been on the market since last year, after five years under Mercury Capital ownership. The latest readership figures provide updated audience metrics as the sales process continues.

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