Talon Editor

GroupM confirms 'small number' of Australian redundancies as part of global restructure
'Like many businesses, we are continuing to evolve our strategy and structure for the future.'
by Talon Editor – May 23, 2025

QMS named as official outdoor media partner for Australian teams at 2026 Winter Olympics and Paralympics
John O'Neill: 'The Paris 2024 Olympic and Paralympic Games were a defining moment for QMS.'
by Talon Editor – May 22, 2025

From confusion to connection: Inside Max Australia's bold social rebrand campaign
Ashleigh Bruton: 'Our strategy focused on being first to market with the news and then shaping the narrative with a playful approach.'
by Talon Editor – May 19, 2025

Leadership change at Nine as Jamie Gilbert-Smith exits role
'We are grateful for Jamie's contributions and the impact he has had on our team.'
by Talon Editor – May 16, 2025

Nostalgic storytelling makes a sharp return in TV favourite, Poker Face
The future of streaming could look a lot like the past, according to the show's creator Rian Johnson.
by Talon Editor – May 16, 2025

Max announces shock rebrand just six weeks after launching in Australia
Michael Brooks: 'Max is known as the home of HBO so this should be a clean shift for consumers.'
by Talon Editor – May 15, 2025

Australians lead the world in brand neutrality - and 10% refuse to share data with brands
'When consumers feel respected and rewarded, loyalty naturally follows.'
by Talon Editor – May 14, 2025

AFR appoints Howatson+Company as creative agency of record
Vera Straubinger: 'We're excited to partner with them as we embark on this next chapter and build on the AFR's legacy for new audiences.'
by Talon Editor – May 13, 2025

Snapchat supercharges Gen Z strategy with AI and new creative tools
One of the offerings includes the expansion of its 'Sponsored Snaps' offering short, visual messages placed in users’ Chat Feeds.
by Talon Editor – May 9, 2025

Triple M welcomes social media stars to lead new national show
Dave Cameron: 'SCA continues to lead the charge in bringing exciting real talent to the industry. Lu and Jarch already host one of the funniest podcasts in the country with a massive social following.'
by Talon Editor – May 9, 2025

DDB Sydney appoints award-winning Head of Design to strengthen creative leadership
Caroline Gilroy brings more than two decades of experience to the role.
by Talon Editor – May 9, 2025

AI brings notorious underworld figure back to life in new podcast, The Gangster’s Ghost
Matt Condon: 'This was a case of a family wanting to know the truth about their black sheep after decades of rumours and allegations about Regan.'
by Talon Editor – May 9, 2025

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