Talon Editor
McDonald's Australia puts creative account up for pitch
Australia's third-biggest advertiser confirmed to Mediaweek that it is recruiting an additional creative agency partner from its "existing global agency roster."
by Talon Editor – Oct 21, 2024
Steve O'Connor steps down as CEO of JCDecaux AUNZ
Chief commercial officer Max Eburne and chief financial officer David Watkins will now become co-CEOs.
by Talon Editor – Oct 21, 2024
Building trust and driving sales with nudge playbook: The Growth Distillery
Nudges using trusted payment options at the bottom of the funnel are up to 8 times more effective compared to generic ads.
by Talon Editor – Oct 21, 2024
The Ideas Dome: Massive impact of News.com.au’s About Bloody Time campaign
Journalists reveal power of awakening their audience to silent suffering of many.
by Talon Editor – Oct 21, 2024
Prime Video’s new ANZ boss: Ad tier allows for continued investment in Australian content
Prime Original dramas find global fans, but Hwei Loke says key focus is on ‘delighting Australian audience'.
by Talon Editor – Oct 18, 2024
oOh!media extends Perth reach with new Northern Suburbs large format billboard
The new billboard, combines a dynamic digital face targeting westbound traffic and a classic eastbound face.
by Talon Editor – Oct 18, 2024
Brisbane radio bombshell: Susie O’Neill quits Nova breakfast – ‘time to pursue other goals, professionally and personally’
Nova CEO Peter Charlton: ‘Seeing Susie transform from medal winner to ratings winner has been an absolute pleasure.’
by Talon Editor – Oct 18, 2024
Yahoo Identity Solutions extends publisher availability
Chandra Cirulnick: “This expansion demonstrates our commitment to future-proofing our clients’ businesses."
by Talon Editor – Oct 18, 2024
The Australian reveals Top 100 Innovators 2024: The Next Wave
The issue is supported by advertisers including Omega, Rolex, Viking, True North, and Travel Associates.
by Talon Editor – Oct 18, 2024
Labelium, Ryvalmedia & 1000heads SXSW takeover: Jean Kerboul and Simon Ryan on agency investment
Simon Ryan tells SXSW: ‘You don’t build a business to sell it.’
by Talon Editor – Oct 17, 2024
Social Soup launches new AI content tool
The new tool is designed to help creators and brands select the most effective content and drive better results.
by Talon Editor – Oct 17, 2024
The cast of The Office attend Australian special screening in Sydney
The Aussie take on the franchise is the first in the world to have a female lead, with Felicity Ward at the helm.
by Talon Editor – Oct 17, 2024
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