Talon Admin

Mediaweek Icon 2025: Peter Horgan on leadership, legacy, and finding Joy in a new chapter
The Mediaweek Icon 2025 reflects on his career so far and the lessons he's learned.
by Talon Admin – Oct 24, 2025

How Mountain Culture and oOh!media turned one-channel focus into full-funnel success
A single-channel campaign. A record-breaking result. Mountain Culture's Brad Firth and oOh!media's Bel Harper talk us through.
by Talon Admin – Oct 23, 2025

Ipsos iris: Aussie sports sites and apps soared in September as finals fever gripped the nation
Australians are now spending nearly five hours each day consuming news content.
by Talon Admin – Oct 23, 2025

Wavemaker launches national campaign for ALDI–DoorDash partnership
Aaron Hampson: 'Our strategy delivers impact across every channel Australians use to make shopping decisions.'
by Talon Admin – Oct 22, 2025

Knobby is delivering the dream world we were promised where all underpants are NFC enabled
Rapidly-expanding DTC underpants manufacturer Knobby is pushing beyond social media sales platforms to have serious real world impact.
by Talon Admin – Oct 21, 2025

Havas Media appoints Mindshare’s Kate O’Ryan-Roeder as CEO
O’Ryan-Roeder has been MD of Mindshare in Sydney for the last seven years.
by Talon Admin – Oct 21, 2025

Audiences pick up for The Black Phone 2 as Jared Leto holds on for Tron: Ares
This week it was Ethan Hawke in The Black Phone 2 vs Jared Leto Tron: Ares. Troy Dyer vs Jordan Catalano. It's like your cinema screens can't quit Smash Hits magazine from the 90s.
by Talon Admin – Oct 20, 2025

SXSW Sydney: Male bonding fuels the traffic highs of SuperCoach
With over 2 million passionate fantasy sports fans playing in Australia, SuperCoach is having an impact on the mental health of its players - in a good way.
by Talon Admin – Oct 20, 2025

Robert Irwin is Australia's No 1 "Top Talent," but does that make him good talent for marketers?
The Aus Talent Index highlights celebrities with broad appeal, separating popularity from polarisation.
by Talon Admin – Oct 20, 2025

QMS NZ completes successful Auckland street furniture handover
Tim Murphy: 'Our clients can now look forward to new and innovative campaign solutions, that are easy to plan and buy across New Zealand’s #1 OOH network.'
by Talon Admin – Oct 20, 2025

TV Guide: How to watch The Golden Bachelor and meet the cast
Australia’s dating show landscape takes a turn as Channel 9 introduces Bear in The Golden Bachelor Australia.
by Talon Admin – Oct 20, 2025

Generosity is the new growth strategy: How brands can build faith and loyalty
At SXSW Sydney, The Growth Distillery's Jessica Folkard, explored how generosity is now one of the most powerful strategies for business and longevity.
by Talon Admin – Oct 20, 2025
