whiteGREY welcome Izzi McGrath and Madeline Catanese to the agency

Creative and digital agency, whiteGREY has announced the expansion of its creative department with two new appointments.

Izzi McGrath steps into the role of art director, along with Madeline Catanese who joins as a copywriter.

Both McGrath and Catanese are graduates from AWARD School and join whiteGREY from creative agency, The Royals, where they created impactful work including Clementine Ford’s response to the milkshake consent ad and campaigns for Wild Secrets, Australian Super and Bakers Delight.

McGrath has experience working at Clemenger BBDO Wellington and CHE Proximity. She was also previously nominated RMIT’s student representative for AGDA and was the first University student from a Creative field to ever be awarded the Mitsui Educational Foundation Scholarship.

The scholarship saw her travel to Japan to learn about the country's history, business, industry, contemporary and traditional culture, and relationship with Australia.

Catanese previously spent three years The Shannon Company, where she became the lead day-to-day client contact for the likes of VicHealth, Slater + Gordon, Sustainability Victoria and Industry SuperFunds. Prior to this, she studied Professional Communications at RMIT.

Chad Mackenzie, chief creative officer at whiteGREY, said of the appointments: "We’re over the moon that Izzi and Mads have decided to join the whiteGREY team. They bring the level of creative passion and human insight that makes for great work, as well as the energy and spirit that define great creative departments. I can’t wait to see what wonderful things they add to our creative offering."

Joe Hill, executive creative director, added: "Izzi and Mads combine an engaged, contemporary outlook with a knack for cutting to the quick of things, to create work that has a positive impact on brands and culture. They are a talented team we are very proud to welcome aboard."

The appointments comes after the agency announced the appointment of Jamie Parfitt as experience strategy director.

In the role, Parfitt will drive brand and experience integration for clients across the agency, utilising his expansive experience working across multiple sectors and markets.

whiteGREY is the Australian arm of the globally renowned Grey Group and part of WPP AUNZ, which is the world’s largest communications services group and comprises 5,500 people working across 60 companies on over 170 offices in this region.

Read more: whiteGREY appoints Jamie Parfitt as experience strategy director

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Top image: Izzi McGrath and Madeline Catanese