Agency News
Latest stories

Digital bank Up appoints new heads of brand and product
The appointments come as Up continues to grow its customer base.
by Natasha Lee – Mar 31, 2026

Pureprofile promotes Niamh Fitzpatrick to CPTO
It comes as the company expands its product and technology leadership as it scales globally.
by Natasha Lee – Mar 31, 2026

CulturalPulse bagged NSW Premier’s Harmony Dinner award for second year
The award was presented at the NSW Premier’s Harmony Dinner, attended by more than 1,600 industry leaders.
by Vihan Mathur – Mar 31, 2026

Brent Smart steps down as Telstra CMO
'I’ve decided it’s the right time to close this chapter and recharge before I take on the next challenge.'
by Vihan Mathur – Mar 31, 2026

Havas Media adds Molly Blacker as National Head of Strategy
Blacker joins from Slingshot, where she spent eight years, including the last three as Head of Strategy & Creative.
by Vihan Mathur – Mar 31, 2026

Ocean Spray reclaims ‘happy hour’ with 6am activation in Melbourne
The campaign builds on Ocean Spray’s broader Drink Different platform, which delivered a 26% uplift in brand consideration.
by Vihan Mathur – Mar 30, 2026

Kill Boring Dead taps Bastion's Nel Wolf as General Manager
Wolf joins from Bastion, where she was Group Client Director.
by Vihan Mathur – Mar 30, 2026

Tooheys Ultra just glides through ‘never-ending bar’ in Thinkerbell campaign
Just a schooner gliding along a long (really long), winding bar using practical effects - what can possibly go wrong?
by Vihan Mathur – Mar 30, 2026

M+C Saatchi nabs Jack Playfair to lead partnerships
Playfair joins from Bastion, where he spent three years leading integrated partnerships and brand collaborations.
by Vihan Mathur – Mar 30, 2026

Fabulate joins YouTube Creator Partnerships API program
The announcement was made at the 2026 YouTube NewFront event in New York.
by Vihan Mathur – Mar 27, 2026
