Agency News
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MADE THIS appoints Marie-Celine Merret as head of creative technology
Merret's remit will include all things experiential, immersive storytelling, gaming, AR & VR, XR, AI and content automation.
by Mediaweek Admin – Feb 13, 2024
EssenceMediacom Australia retains Mable
The account will continue to be serviced out of EssenceMediacom Sydney and led by client partner Daniel Morgan.
by Mediaweek Admin – Feb 13, 2024
Nathan Saville joins Bastion as general manager of research and data division
Saville was most recently COO at Pollinate, where he led the design and implementation of processes within the agency.
by Mediaweek Admin – Feb 13, 2024
Decline in churn, drop in vacancies and industry growth: MFA industry census reveals the health of Australia's media agencies
Linda Wong: "The MFA Census reflects an industry in great health, with all key metrics showing signs of continued improvement."
by Mediaweek Admin – Feb 13, 2024
EssenceMediacom names Alex Williams as head of planning for its Sydney office
He has over 14 years of experience in the media industry and worked across a variety of categories and international markets.
by Mediaweek Admin – Feb 9, 2024
Federal government master media account is up for tender after six years with UM
The federal government's master media account is worth between $150 to $240 million.
by Mediaweek Admin – Feb 9, 2024
Publicis Groupe reports organic growth of +6.3% in 2023 full-year results
Arthur Sadoun: "In a very challenging macroeconomic context, and after 6 years of transformation, Publicis definitely extracted itself from the pack in 2023."
by Mediaweek Admin – Feb 9, 2024
Meeting of the Minds: Mediahub's Gerry Bowness and Kaitlin Wiley
Bowness and Wiley share their perspectives, thoughts and opinions.
by Alisha Buaya – Feb 8, 2024
Meriton Suites appoints G Squared to lead digital strategy, paid media and search
The consultancy was selected based on a full-funnel digital strategy geared towards delivering a substantial performance uplift.
by Mediaweek Admin – Feb 8, 2024
Claxon appoints Brian Collins as head of growth
Collins will be responsible for new client partnerships across the independent agency's entire integrated service offering.
by Mediaweek Admin – Feb 8, 2024
