Agency News
Latest stories

Bastion Reputation appoints Andrea Robertson as group client director
Robertson brings more than 20 years of experience in the communications industry to the agency
by Mediaweek Admin – Dec 5, 2022

Initiative appointed as media agency of EnergyAustralia
Initiative will support EnergyAustralia’s national media requirements, along with strategy and buying
by Mediaweek Admin – Dec 5, 2022

iProspect retains L’Oréal ANZ's SEO account
iProspect has handled L’Oréal ANZ for over four years
by Mediaweek Admin – Dec 5, 2022

Enigma announces the appointment of Laura Popa as business partner
Popa previously worked at The General Store and Thinkerbell
by Mediaweek Admin – Dec 5, 2022

Why attention metrics need to be viewed in the context of scale and reach
Is the attention of 10 as valuable as the attention of 10,000? As more media platforms join the attention debate, advertisers shouldn’t forget scale and reach, warns ThinkTV’s Kim Portrate.
by Mediaweek Admin – Dec 4, 2022

BMF wins creative account for Turo ahead of its launch into the Australian market
The car-sharing platform was successfully launched in 9,500 cities across the US, UK, Canada, and France
by Mediaweek Admin – Dec 1, 2022

The Creative Collective announces merger with The Training Collective
Founder Yvette Adams says the move is a natural progression for the agency and will help new and existing clients
by Mediaweek Admin – Dec 1, 2022

HERO welcomes four new hires to its creative department
The new hires to HERO's creative department following a year of growth and wins for the agency
by Mediaweek Admin – Dec 1, 2022

WPP global study reveals insights into LGBTQ+ marketing and its future
The study reveals insightful new data calling for more authentic representation of LGBTQ+ identities in advertising
by Mediaweek Admin – Dec 1, 2022

Alley announces the appointment of Taylor Murray as head of growth
Murray joins from Amart where she led e-commerce, digital and direct marketing
by Mediaweek Admin – Nov 30, 2022
