Latest stories

Altos Tequila rescues Christmas with emergency lime baubles in new campaign via Emotive
Simon Joyce: "The best creativity doesn't always resemble advertising."
by Mediaweek Admin – Dec 15, 2023

Five by Five Global secures Arubial Wagyu beef account, launches new website and CMS
"We’ve created something that is beautiful, functional, and really serves the brand platform."
by Mediaweek Admin – Dec 15, 2023

AI, CTV, 3D OOH & sustainability: The IMAA Future Trends and Insights Report predicts a "transformative and disruptive 2024
Sam Buchanan: "The year 2024 promises to be a pivotal one for our industry."
by Mediaweek Admin – Dec 15, 2023

Mediaweek’s A to Z of 2023: S is for Sustainability
"My biggest concern for 2024 remains analysis paralysis."
by Mediaweek Admin – Dec 14, 2023

Social Soup details results from its Simply Chips influencer campaign
Influencers contributed to a 38% increase in overall brand awareness, generating over 130 social media assets.
by Mediaweek Admin – Dec 14, 2023

Media agency leaders optimistic despite data showing advertising and marketing professionals hit by redundancies
An average of 89,300 Australians were made redundant in each quarter between November 2022 and August 2023.
by Tess Connery – Dec 14, 2023

IMAA claims record number of account wins by indie agencies in 2023
IMAA said more than 160 of its members have won 100 new clients across the country.
by Mediaweek Admin – Dec 14, 2023

Saatchi & Saatchi Australia promotes Toby Aldred to managing director
Aldred recently led The Neighbourhood to the 2023 Grand Effie Award.
by Mediaweek Admin – Dec 14, 2023

The Works, part of Capgemini, makes four promotions across the agency
This year also marked the fifth time The Works was voted into the top 10 of the ‘Great Places To Work’ list
by Mediaweek Admin – Dec 13, 2023

Jason Hill joins Apparent in the newly created role of chief strategy officer
Hill returns to Australia after more than eight years as chief strategy officer at Ogilvy Singapore.
by Mediaweek Admin – Dec 13, 2023

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