Business
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HypeAuditor finds Gen Z influencers boast mostly Gen Z followers and strong engagement
• Frolov: "brands should be laying the groundwork for long term partnerships now to reap long term rewards"
by Mediaweek Admin – May 23, 2022

Enigma appoints John Gutteridge as national CEO
• The media, creative and brand agency plans for significant expansion
by Mediaweek Admin – May 23, 2022

Xandr announces senior leader appointments to its ANZ team
• The appointments are part of a major expansion of Xandr’s leadership team across APAC
by Mediaweek Admin – May 23, 2022

Rod Sims recommends Meta be designated under Media Code in new report
• The report on the code has been published for the Judith Neilson Institute of Journalism and Ideas
by Mediaweek Admin – May 23, 2022

OMD Australia launches Exec Next program to drive diversity and inclusivity
• The chosen seven will serve as an extension to the national executive team
by Mediaweek Admin – May 23, 2022

SBS launches free-to-air multilingual news channel, SBS WorldWatch
• The 24-hour channel features news bulletins from broadcasters in more than 35 languages
by Tess Connery – May 22, 2022

Craig McLachlan pulls his defamation case against SMH, ABC
• The defence was due to begin making its case today.
by Mediaweek Admin – May 20, 2022

Howatson+Company appointed to UNSW Sydney's media account
• The agency will service UNSW’s domestic and international recruitment
by Mediaweek Admin – May 20, 2022

Optus announces launch of Optus Eco to help customers combat climate change
• Optus to back 100% of electricity requirements with renewables by 2025
by Mediaweek Admin – May 20, 2022

The Works appoints Daniel Pankraz as strategy partner
• Pankraz brings more than 20 years experience to the role
by Mediaweek Admin – May 20, 2022
