Business
Latest stories

Research by Nine and FiftyFive5 finds Australians believe brands fail to reflect family life
• The research discovered Australians are looking to brands for better representation
by Mediaweek Admin – May 10, 2022

MediaSmiths appointed to handle media for homecare provider Just Better Care
• The agency will manage both offline and digital media for the national homecare provider
by Mediaweek Admin – May 10, 2022

Dentsu APAC announces promotions of its executive team
• Global CEO Wendy Clark: "Asia Pacific is critical to the future growth of dentsu and our clients"
by Mediaweek Admin – May 10, 2022

Involved Media announces sponsorship deal with Manly Mermaids
• The Manly Mermaids is one of the country’s leading women’s rugby 7s programs
by Mediaweek Admin – May 10, 2022

IAB report finds use of digital video advertising for brand building escalates
• 74% of buyers are continuing or increasing investment in digital video ad formats
by Mediaweek Admin – May 10, 2022

Judith Neilson Institute launches initiative to develop factual longform writers
• The Long Lede initiative will pair 10 writers with 10 seasoned mentors
by Mediaweek Admin – May 9, 2022

HubSpot, Google, MessageMedia, Aircall and Meltwater dedicate a day to upskilling
• Brands across will give employees a full workday dedicated to upskilling and job-related learning
by Mediaweek Admin – May 9, 2022

Support for 40:40 Vision expands to ASX 300 and SCA
• 40:40 Vision is an investor-led initiative to achieve gender balance in executive leadership
by Mediaweek Admin – May 9, 2022

QMS unveils The Difference in Digital OOH market initiative
• The campaign will champion an increased understanding of the medium
by Mediaweek Admin – May 9, 2022

Labor pledges to support local TV and free sport ahead of the federal election
• Ahead of the upcoming federal election, Labor has vowed to review the anti-siphoning scheme
by Mediaweek Admin – May 9, 2022
