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IAB Australia: Move to ban gambling advertising "not a proportionate response"
"There are a range of tools available to manage the delivery of ads online"
by Mediaweek Admin – Jun 29, 2023
Protecting the Premium: Key strategies for food marketers in a shifting landscape
"The cost of living continues to rise and consumers are re-evaluating their consumption behaviours"
by Tennille Burt – Jun 28, 2023
Acast expands self-serve podcast advertising platform with host-read sponsorships
The platform also enables advertisers to discover podcasts they may never have considered before
by Mediaweek Admin – Jun 27, 2023
SCA and Network 10 to continue regional affiliation agreement
The parties’ current commercial terms will continue until 31 December 2023
by Mediaweek Admin – Jun 27, 2023
Former Fox Sports head of marketing Chris Gross joins So Shall We as partner
Appointment comes after new client wins for the digital marketing agency
by Mediaweek Admin – Jun 27, 2023
Women in Media National Conference announces full 2023 lineup
The conference will be held in Sydney for the first time on 8-9 September
by Mediaweek Admin – Jun 27, 2023
Why Pinterest's Melinda Petrunoff says that "it pays to be positive"
"Six in 10 people say that they are more likely to trust an advertiser when they find them in a positive environment"
by Colin Barnard – Jun 26, 2023
AiMCO launches Accreditation Program to elevate influencer marketing standards
The first program to be introduced is Influencer Marketing Essentials
by Mediaweek Admin – Jun 23, 2023
"Redeployment of resource" as founding stakeholder Foxtel leaves Premium Content Alliance
Kim Portrate tells Mediaweek: "We’ve still got a lot of work to do, we're just doing a different sort of work"
by Tess Connery – Jun 23, 2023
Sean Buckley: The importance of Magnite making the trip to Cannes each year
Plus: What's next for the BVOD sector
by Colin Barnard – Jun 22, 2023
Triton Digital acquires advertising intelligence platform Manadge
Manadge offers real-time insights through its interactive business intelligence tools
by Mediaweek Admin – Jun 22, 2023
EssenceMediacom's Pat Crowley goes client-side, joining Commonwealth Bank
Crowley has counted CBA as a key client for much of his 25-year career
by Mediaweek Admin – Jun 20, 2023
Roundup: ARN raids Southern Cross, SWM shake-up?, Ben Cousins' new role
Disney succession, editors replaced with AI, Leigh Sales, Logies
by Mediaweek Admin – Jun 20, 2023
Roundup: Chris Smith's next move, ITV in talks to buy All3Media, ABC cuts
Elon Musk, Harry and Meghan, Michelle Rowland, Disrupt Radio, Bob Geldof, Melbourne Cup rights
by Mediaweek Admin – Jun 19, 2023
COMvergence Media Agency Billings & Market Shares 2022: OMD and Group M come out on top
The highest ranked independent agency is Atomic 212°
by Tess Connery – Jun 18, 2023
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